Provide an overview of each of the 6 pricing strategies

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Reference no: EM132295301

Assignment Overview

The determining factors of health care prices in the United States is dependent upon both market and non-market factors, administrative costs, personnel and equipment cost, geographical location, and a host of other factors. Nonetheless, setting an appropriate price for health care services within an organization is vital and a key part of marketing.

Case Assignment

Review the following article:

Maguire, A. (n.d.). 6 different pricing strategies: Which is right for your business?

Six different types of marketing pricing strategies are mentioned in the above article. In a 3- to 4-page paper, complete the following:

Rank each of the 6 pricing strategies in order of the effectiveness for health care (where 1 identifies the most effective strategy to use in health care).

Provide a detailed overview of each of the 6 pricing strategies, discussing their positives/negatives as it applies to health care.

Discuss what is meant by "Price Transparency" in health care, and its effects.

Reference no: EM132295301

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