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Provide an example of a product with a positive country

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Reference no: EM131122678

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Country-of-Origin Effect

In this assignment, you will use your understanding of the country-of-origin effect to analyze this concept more thoroughly.

Topic Requirements:

Describe the country-of-origin effect.

Provide an example of a product with a positive country-of-origin effect. Explain.

Provide an example of a product with a negative country-of-origin effect. Explain.

Imagine that you are an international marketer responsible for promoting a product with a negative country-of-origin effect. What could you do to counteract that negative image and promote your product successfully?

Content Requirements:

Your response to each part of this assignment should be a minimum of one paragraph, for a total of four paragraphs.

Reference no: EM131122678

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