Provide a critical analysis of ethical and legal issues

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Online marketing is a set of tools and methodologies used for promoting products and services through the internet. Online marketing includes a wider range of marketing elements than traditional business marketing due to the extra channels and marketing mechanisms available on the internet. You are employed as a general manager at the Walt Disney Co, a diversified international family entertainment and media company. Provide a critical analysis of ethical and legal issues involving online marketing. Ensure that your analysis has practical relevance and linkage to the organisation concerned.

Reference no: EM133293773

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