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Question: Propose a refined strategy of Cape union mart indicating how promotional activities can be conducted, online vs offline integration of marketing activities and the media mix (paid, owned, earned). Before answering the question please refer to the case study "Cape union mart: digital marketing and customer experience during crisis" by Aldi Schoeman, Geoff Bick and Claire Barnardo
Describe how you will link the image of the firm and the event. Keep in mind that people attend events mainly because of a connection with the theme or topic, not because of the sponsoring organization
Describe marketing uses of branding.- Is the site designed more to promote the company or its brands? Check out the Spam Web site at www.spam.com.
Discuss how the aspects of differentiation and positioning will impact the acceptance of this product by the desired target market. What must the company consider in terms of its products and the competitor products when entering the market?
Identify the objectives that must be achieved in order to realize the goals of the website. Compose the purpose statement of your website.
cultural values impact planning operations and decision making for international organizations. the textbook includes a
Compare and contrast Path-Goal Theory and Normative Decision Theory with a focus on which you believe leads to the most effective organizational leadership. Provide specific examples to support your response
Marketing Plan For One Or More P and G Products
Explain the various arguments countries used to justify the imposition of tariffs in context of Covid 19.
Visit a store where you can observe customers and their interaction with sales staff. This should be a larger box store where you will have plenty.
Grading of answers will be based on the identification of key issues, quality of analysis, and consistency of the problem resolution to the issues and analysis. It evaluates knowledge and comprehension; application and analysis; synthesis and evaluat..
Provide an example of two social media marketing campaign in Saudi Arabia that failed. Why did the social media marketing campaign fail? And what can we learn.
Evaluate the company's business strategy and global competitiveness plan and Conduct an internal assessment using SWOT analysis
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