Reference no: EM134572

You are required to submit a written assignment relating to New Product Development. In it, you will show a New Product which you are proposing for the market.

This product is not presently offered in the market. Thus, it could be an improvement on a product which is available in the market but you may have to support with reasons why this new improvement will be demanded by a specific segment of the market.

Theoretical concepts, models and processes shared in the on-line weekly powerpoint slides on Moodle should be used and applied.

This will show your ability to apply the important concepts, models and processes in this subject New Product Development.

Your report will be assessed on the following:

• Proposal of a new product for the market
• Application of theories and concepts
• Logical and Strong sequence in the flow of the contents

Your report should be in proper format and will be assessed on the subsequent criteria:

• Prepare a proficient report covering theoretical concepts linked within.
• Innovation and Creativity demonstrated in presenting information.
• Make it professional in format with consistent fronts and proper format.
• Proper format in terms of font size, graphics and paragraphs used.
• Use of Charts, Figures and headings where required within the report.

Word count:2,000 words