Proposal new digital innovation which promote sustainability

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Reference no: EM133827552 , Length: word count:2500

Task Overview:

"Proposal for a new digital innovation which promotes sustainability"

You will develop a new digital innovation proposal for a product or service for ONE of the organisations listed below. The proposed innovation should be grounded in an appropriate business model; make innovative use of consumer, product, supply-chain or company data in the product design; and articulate a well-considered management plan for developing, deploying and delivering the product. Technology management issues such as data privacy and security, workforce management, outsourcing, innovation, and product lifecycles must be considered in your proposal. The assignment focuses on making a compelling case for your digital innovation, including a strong business case and development plan.

In addition, the innovation you select must promote and contribute to the company's goals of achieving ethical, social, environmental, cultural, or economic sustainability. For example, how does this firm promote sustainable practices, including climate change initiatives, reduced water inputs, renewable energy sources, and customer health and well-being? Please ensure your technological innovation promotes one of these goals.

Ensure you can access details about the organisation's current strategy, tech systems, and market position to identify an appropriate innovation. The proposal is expected to draw significantly from the unit's curriculum and involve the full lifecycle of technological innovation.

Assignment deliverables

1. The assignment report will be creating a 2,500-word proposal / report, including the following sections.

Structure of your Proposal / Report.

A. Executive Summary (est. 200 words)
State the key findings/ recommendations of your proposal.

B. Introduction. (est. 200 words)
State what your proposal is about / the organisation / what you are covering in your proposal.

C. Business Case (est. 700-800 words).
a. Define the problem you have identified.

b. Develop 3 ideas used to address that area of opportunity,

c. Choose your preferred idea to address the identified problem area.

d. Value Proposition

e. Product-Market Fit.

f. Competitor Analysis

g. Develop the Business Model CANVAS (put this in the APPENDIX).

* Refer to notes in Weeks 8 and 9. Use diagrams/images/charts.

D: Product Design (est. 600-700 words)
a. Front-end UX design. Information Architecture. Use diagrams/images / charts.

b. Data Design.

c. Back-end design: Systems Architecture.

d. Data Flow Diagram.

* Refer to notes in Weeks 10 and 11. Use diagrams/images/charts.

E: Development and Implementation plan: (est. 200-300 words)
a. Product RoadMap / Minimal Viable Product / Agile or a Waterfall approach
c. Goals / Measurements.

* Refer to notes in Week 12. Use diagrams/images/charts.

References.

Appendix:

2. Please choose one of the following Australian firms (ASX200) for the assignment:

CSL
Macquarie Bank
Xero (accounting software)
James Hardie
Reece
BHP
Rio Tinto
Computershare
Santos
Woodside Energy
Woolworths
Coles
Ramsey Health Care
Commonwealth Bank
NAB
ANZ
Telstra
JB-Hi
Westpac
Ampol

Referencing:

References are not "compulsory". Cite Industry/organisation/ competitor/market information (i.e., from IBIS World (2024). However, this assessment is about developing an actual proposal for an organisation - using your own words.

This assessment focuses on applying the technology concepts to the organisation/industry you have chosen, not describing them.

Justify and explain the business case and your proposal recommendations (relating to product design and implementation ).

Reference no: EM133827552

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