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Property portals hand control to homeowners

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Reference no: EM133075580

Chapter 13's case study entitled, Property portals hand control to homeowners, discusses aspects of CRM and it's importance in marketing.

1. How can ‘customer service' be a differentiator in the service industry?

2. How can a company such as easyProperty ensure ‘e-service quality?

3. Do you agree with Ed Mead when he said ‘the internet provides many things, a personal service is not one of them'? Explain your reasons.

Reference no: EM133075580

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