Promotional messaging and scientific exchange

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Question

The distinction between promotional messaging and scientific exchange can get blurred and communication of an off-label use can be under the guise of disseminating scientific findings, but the evidence is sometimes weak.

From a sponsor perspective, how might you ensure proper scientific exchange and best practices for keeping promotion and scientific exchange separate. What might be some of your concerns and guiding principles (legal, FDA guidances, fines, etc.).

Reference no: EM133437815

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