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Define a customer group and then invent a product and come up with a price, promotion, positioning, and distribution strategy. Be creative in coming up with your marketing mix. (e.g. Hint - Market Need, Opportunity and Sales/Distribution Plan (e.g. Market Segments, Market Size and Direction (Growth, Decline in %), What creates demand? Value Proposition; Customer/Prospect? Industry Characteristics (e.g. Number of Customers/Prospects, Market Positioning, Competition, Promotion, Distribution, Alliance Partners, Customer Service, USP (Unique Selling Proposition). Explain how the market is and/or will grow or decline, etc.); you may use the 6P's and 5C's of marketing, (this is optional).
Explain the differences between the two research approaches. Explain why each researcher chose the correct research approach (quantitative or qualitative) for their particular research question.
What criteria-limit to 4- should Scott Nolan use to screen suppliers to be integrated into the early phases of the Deere skid-steer loader development process?
Your manager asks for the project costs by cost category as well as the total amount
Illustrate what does the Chevy Volt case tell you about the nature of strategic decision making at a large complex organization like GM.
1. Explain what you know about customer value? 2. Please explain an example of the concept of implementing customer value!
Address the questions below in 250 words each question and credible citation. Keep the managerial perspective in mind when discussing.
How can service gap analysis be used to define competitive advantage and drive the process design for the organization? Include examples of how service gap analysis and service process design are used.
even looking forward beyond the current recession, is that the tremendous expansion fostered by the movement of goods along the global supply chain was unequally distributed.
How is it that a persons "mental map" impacts the ability of a leader to align the organization with the vision of the organization.
If a price decrease from $7 to $5 causes quantity demanded to increases from 100 to 150, what is the absolute value of the own price elasticity at a price of $5
Develop a three-to five-page white (position) paper Explaining the important harassment and employment-related laws and regulations
Research paper on the following topics Cloud Computing and Database Management System (DBMS)/ Four page minimum.
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