Products that are available in the marketplace

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Reference no: EM133165677

Choose two products that are available in the marketplace. The first product should be a well-established product (a product available for many years) from a reputable company. The second product should be a new product, recently released, from a young company

State where you believe each product lies in the product life cycle.

Choose two (new) products that have failed in the marketplace. These products can be new or ones that failed a long time ago. (Hint: Start by searching "Failed products" in your search engine.)

Describe where the product was in the product life cycle when it failed, and speculate as to why it was not successful. Speculate on what the company could have done differently that might have prevented the product from failing.

Reference no: EM133165677

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