Productive resources are organized and work is completed

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Reference no: EM132308666

1. One of the principles of work center scheduling is that the effectiveness of any shop should be measured by speed of flow through the shop.

a. True b. False

2. A work center is a physical area of the business in which productive resources are organized and work is completed.

a. True

b. False

3. A financially driven reason for outsourcing is that it can generate cash by transferring assets to a provider or supplier.

a. True

b. False

4. Inventory turn values that are considered good are generally between 12 and 15.

a. True b. False

5. Outsourcing is the act of moving some of the firm's internal activities and decision responsibilities to other departments within the company.

a. True b. False

6. Which of the following is NOT correct about big data?

a. Big data is the exponential growth in the volume and variety of information.

b. Big data tool sets allow companies to catalog customer attributes and analyze the characteristics they have in common.

c. Big data is gathered both online and offline.

d. Advanced big data databases don’t allow the analysis of unstructured data.

7. Which of the following correctly defines co-branding?

a. The exclusive right to use a brand or part of a brand

b. A trademark for a service

c. Placing two or more brand names on a product or its package

d. Marketing several different products under the same brand name

8. Caroline Perfumes is a premium, exotic women’s fragrance company. The manufacturers of Caroline Perfumes want to establish its products as specialty products. In this case, which of the following would be an objective of the manufacturers of Caroline Perfumes?

a. To increase the distribution network

b. To decrease the prices of the products

c. To focus on establishing a brand name

d. To employ mass advertising strategies

9. Which statement is true of trademarks?

a. Rights to trademarks last as long as the mark is used.

b. Trademark rights are effective from the date of registration.

c. Rights to trademarks are also given to generic product names.

d. Trademark protection must be renewed every year

Reference no: EM132308666

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