Production choice under a capacity constraint

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Reference no: EM131812323

Production Choice under a Capacity Constraint

Mack DasMesser, CEO of Lloydian Outpatient Surgical, is reviewing the financial results from the most recent fiscal year, trying to decide the profit-maximizing way to use the limited capacity of Lloydian's surgical facilities. Lloydian currently performs three surgical procedures. DasMesser is wondering whether he should change the number of procedures performed, or even drop one procedure altogether.   Results from 2009 were:

2009 PROFIT STATEMENT

Proc I

Proc II

Proc III

Total

Contribution margin

764

1,625

924

3,313

Less: procedure-specific fixed costs

131

483

311

925

Contribution toward corporate fixed costs

633

1,142

613

2,388

Less: allocation of corporate fixed costs

658

868

552

2,078

Pre-tax profit

(25)

274

61

310

Pre-tax profit per procedure

(0.78)

2.25

2.18


The accounting department had provided additional information:

2009 CAPACITY DATA

Proc I

Proc II

Proc III

Total

Number of procedures performed

32

122

28


Operating room hours per procedure

3

2

5


Total operating room hours used

96

244

140

480

Maximum demand for procedure

40

150

36


The procedures required different lengths of time in the operating rooms. Lloydian's annual capacity of operating room hours is 480. This capacity was completely used in 2009.

Based on this information, Mack decided to:

Drop Proc I.

Increase the number of Proc IIs to 150.

Increase the number of Proc IIIs to 36.

His reasoning was as follows. Lloydian was losing 0.78 for every Proc I performed. It was not a difficult decision to discontinue performing this service. The only question was how to allocate Lloydian's 480 operating room hours to the other two Procs. This, too, was an easy decision because servicing the maximum demand for Proc II and Proc III required exactly 480 operating room hours, Lloydian's maximum capacity: 150 x 2 + 36 x 5 = 480.

Assuming no projected changes in fixed cost amounts, DasMesser estimated the impact on profits to be:

2009 pre-tax profit

310

+ elimination of loss from Proc I

25

+ profit from extra Proc IIs (150 - 122) x 2.25

63

+ profit from extra Proc IIIs (36 - 28) x 2.18

17

-------------------------------------------------------

Projected 2010 pre-tax profit

415

Questions (Requirement):

a. What other considerations might factor into your decision regarding the allocation of the scarce resource of operating room hours?

b. In what sense is breakeven analysis relevant here?

c. What is surprising about your final recommendation?

d. What actions might you consider to further improve the financial success of Lloydian?

e. Summarize the sequence of logic that you would apply in a future similar situation.

Reference no: EM131812323

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