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Product presentations to potential customers

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Your company has asked you to open a new sales office in Istanbul, Turkey. Give two examples of formal institutions and two examples of informal institutions you think would be found in Turkey. How do formal institutions reduce the uncertainties facing a business operating in this country? Explain why it is important for you to understand the informal institutions of Turkey before you visit the country and make product presentations to potential customers.

Reference no: EM132261712

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