Product life cycle of traditional ice cream products

Product life cycle of traditional ice cream products

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Reference no: EM132237629

When GaGa began adding novelty bars in new flavors, what was the effect on the width and depth of its product mix?

Why is packaging particularly important for a company like GaGa, which can’t afford advertising?

Do you think GaGa’s SherBetter pints and bars are likely to follow the product life cycle of traditional ice cream products? Explain your answer.

Reference no: EM132237629

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