Product differentiation is essential to the branding process

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1. Product differentiation is essential to the branding process. In choosing to differentiate a product, a marketer has the choice of form, features, performance quality, conformance quality, durability, reliability, repairability, and style. Collect examples of currently produced products that have been differentiated and branded for each of these design parameters.

2. What would an U.S. manager need to know about concepts of personal space and rules of social behavior in order to conduct business successfully in Brazil?

Reference no: EM132206591

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Product differentiation is essential to the branding process : Product differentiation is essential to the branding process. In choosing to differentiate a product, a marketer has the choice of form, features,
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