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Resource: Product Development and Management. 3. Research a company that offers a product line with a wide range of options. For example, a cereal maker that offers one brand for health-conscious adults and another brand for teenagers, or an automobile company that offers different car classifications such as compact, sedan, luxury, and sports. The products do not have to be similar. 4. Pick a product that has at least three different lines. 5. Describe the current product line and then imagine how you would adjust the product line if you were the CMO of that company. a. Is the current pricing strategy sound? b. Are there any gaps or redundancies? c. What changes would you implement to make the product line more productive? 6. Write an email memo (about 250 to 500 words) to the executive team that details your analysis. Your memo should include the following components: a. Subject title b. Introduction c. Body d. Conclusion
This discussion post is based on the newspaper article you found from learning activity 5 relating to a company or person violating business ethics or participating in illegal business practices. In your discussions be sure to summarize the key point..
We have now covered the steps of the Active Threat and Opportunity Management (ATOM) process. What is your opinion of the process as it relates to risk management?
Illustrate what if tech could buy an ATM-type ticket dispensing machine for $6000. This machine would have constant service time of 5 minutes.
an office supply store open 5 days a week must determine the best inventory policy for boxes of copier paper. weekly
Conduct an Internet and literature search on the topic of the Challenger space shuttle disaster. Discuss how the decisions made that fateful day may have been influenced by framing on the part of both the NASA engineers and the engineers at Morton-Th..
Meanwhile the % of rooms sold for full price compared to the discount would be 100-2X (some people would wait to book gambling a discount would happen). Find the ideal discount %.
Social Performance of Organizations According to the textbook, the current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex.
Analyze the role JCAHO plays in ensuring quality health care and discuss how JCAHO could improve its current services. Explain your rationale.
Compensation and benefits is a very important part of the strategic plan of an organization. Compensation and benefits are designed to attract, motivate, and retain employees and to achieve an advantage over competitors. Financial forms of compensati..
What is a core competence? Why is it essential to the success of the firm? Discuss the evolution of strategy (include in you answer which two strategies are not viable in the long run and how they are likely to evolve). How does cost become important..
The market researchers claim their experience enables them to use Bayes’ theorem to make the following statements of probability. Develop a new decision tree for the medical professionals to reflect the options now open with the market study. Use the..
What benefits would Bill get for his business from implementing a relational database? Your response must be tied directly to Bill's pizza stores.
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