Product and split this offering into various offering levels

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1. A VC firm estimates a startup’s earnings potential as follows: the firm is expected to make $14M in two years, with a standard deviation of 50% of that amount. If the VC firm is using the Black-Scholes model to assess the value of an option to invest in the firm and the estimated standard deviation increases, what will happen to the value of the option?

2. Pick a product and split this offering into the various offering levels: Core, Generic, Expected, Augmented and Potential with descriptors or explanations. Be sure to explain what the “potential” offering could be.

3. Pick a service and split this offering into the various offering levels: Core, Generic, Expected, Augmented and Potential with descriptors or explanations. Be sure to explain what the “potential” offering could be.

Reference no: EM132264874

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