Reference no: EM133211589 , Length: Word Count: 10 Pages
Assignment - Customer Data Protection Strategy for Dropbox Inc Questions
Business Case Assignment - This is a writing assignment more than a business analysis assignment. A typical business case should be approximately 10 pages in length.
The objective of this project is to put together a customer data protection strategy that sets out the strategic direction for a company utilizing information technology. The primary objectives are:
(1) To demonstrate the strategic role of information or IT in business
(2) To make realistic projections of opportunities and risks
(3) To present these in a compelling way that would support the organization's ethical treatment of customer data.
Scenario - You are the CIO of dropbox.com Inc., you have been tasked with identifying a strategy for data collection, security, and use of customer information.
Your task - Select an area for analysis, and produce a business case for a proposed change that will benefit the company.
Focus area - You may select any area within the remit Dropcox.com. Note you will be evaluated on the quality of your work rather than the size of opportunity you identify. Some potential areas you may wish to consider include
-Data collection
-Self-service opportunities
-Website usability
-Marketing
-Logistics systems
-Payments and transaction
-Research commercialization
-Utilization of social networks or online communities
-Any other area you think of!
Note that your area could be a way of increasing revenue or reducing costs to the Company.
Business Case - A Business Case justifies a change to be made. It includes a description of the business problem or opportunity, the costs, and benefits of each alternative solution, and the recommended solution for approval.
The following sections would make a good outline:
1. Executive Summary
a. Issue
b. Recommendation
c. Justification
2. Problem Definition
a. Problem statement
b. Alternatives available
c. Summary of Preferred Alternative
3. Recommended action
a. Organizational Impact
b. Impact on organization mission and other services
c. Risks
d. Technology Migration Plan
4. Project Overview: A plan for the transformation
a. Goals and objectives of transformation
b. Success metrics
c. Major Project Milestones
5. Cost-Benefit Analysis
a. Impacts on revenue
b. Impacts on costs
c. Comparisons with alternatives
Estimates - You are not expected to know exact numbers for costs etc. but the estimates should be realistic. Use charts and tables wherever appropriate.