Procter and gamble goes dumpster diving

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Reference no: EM132214183

“Procter & Gamble Goes Dumpster Diving,” to what extent was Procter & Gamble responsible for the actions of the intelligence-gathering firm it hired? Did Mr. Pepper have a moral obligation to inform Unilever of the situation, or would it have been morally acceptable to handle the matter internally, as a private matter? How could Unilever’s response be considered ethical?

Reference no: EM132214183

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