User Account

All Pages

Process of dividing travelers into specific groups

Assignment Help Business Management
Reference no: EM133182836

Market segmentation is a process of dividing travelers into specific groups based on their motivation for traveling. In addition, there are a number of different motivational factors involved in deciding a travel destination. For this week's discussion, please research and answer the following: 

  1. Where can DMO's find information on, and develop insights into, their target market's preferences and motivations?
  2. Name and explain at least three sources of information that can help define a target market.
  3. Indentify and explain in detail one specific target market that your DMO is actively marketing to.
    • Provide specific details about the lifestyle segmentation of the selected target market
    • Highlight demographics, psychographics, and geographics
    • Explain based on this analysis how the DMO is attempting to connect and communicate with this group.

Reference no: EM133182836

Questions Cloud

Porter five forces and barriers to entry : This question relates to Porter's Five Forces and barriers to entry as part of the Threat of New Entrants discussion. If Virgin Cola wants to re-enter the highl
Develop a preliminary data collection guide : How can one develop a preliminary data collection guide for a qualitative analysis on the topic" "How do Human Resource professionals approach the implementatio
Find the children food choices : Describe the typical patterns that you would expect to find in the children's food choices. Use this information to prepare a list of 20 nutritious food items t
What is the manufacturing cycle efficiency : Alba Corp. has recorded the following average times for production: Wait 9 days. What is the manufacturing cycle efficiency (MCE)
Process of dividing travelers into specific groups : Market segmentation is a process of dividing travelers into specific groups based on their motivation for traveling. In addition, there are a number of differen
Ugarak product-preserving socioemotional wealth : Ugarak Product-Preserving Socioemotional Wealth in the Family Business Pages 193-200
Chief financial officer meeting : Activity: As the new Controller in the finance department responsible for the financial accounting operations, (recall the primary purpose of financial account
What is the Effective Annual Rate : If Schrute would normally sell the surveillance equipment for $3000, what is the Effective Annual Rate (EAR) that is implied by Schrute's offer to Bernard
Record the payroll for May : Stella Company payroll records for the month ended May 31, 2022 show the following details: Federal income taxes withheld 78,000. Record the payroll for May

Reviews

Write a Review

Business Management Questions & Answers

  ?what is the difference between encouraging managers

?What is the difference between encouraging managers to be great managers and knowing what being a great manager involves?

  Americans concern for environment

Do you believe Americans' concern for the environment is a stronger value than their materialism?

  Power in leadership

You may review either a peer-reviewed article or classical work of any age. Or you may read and review a biography of a powerful leader.

  Describe the economic position of argentina

1. Describe the economic position of Argentina, Brazil and Mexico in relation to the rest of Latin America.

  Policy developers and policy implementers

What common disconnects exist between policy developers and policy implementers and why do these exist?

  Calculate the real value of bill income

Using the base year as the comparison year, calculate the Real Value of Bill's Income for 2010 measured in base year dollars.

  Examine a business in an industry that you have

MGT501 Business Environment-LAUREATE INTERNATIONAL UNIVERSITIES- Australia- Examine a business in an industry that you have either previousfy worked.

  Incorporating ideas and concepts

Please complete ONE of the following assignments, incorporating ideas and concepts from the week's lecture and/or articles. Please feel free to incorporate outside resources as well. When submitting your assignment, please indicate which of the th..

  Collective bargaining case study-caesars entertainment

A worker's union from Montau Entertainment in South Thailand, known as Unitor attempted to reach a deal on their most recent collective agreement on the issues

  Struggling with drug or alcohol dependency

Have you or anyone you know struggling with Drug or Alcohol dependency and/or addiction? If so, please describe how their behavior, associations, priorities, et

  How do you handle sexual harassment at job

How do you handle sexual harassment at job? when is the good time to report to the manager that you are the victim?

  What is your assessment of the authors conclusions

What is your assessment of the author(s)'s conclusions. Do you believe that the author(s) were biased or objective in interpreting the data? Did the article raise additional questions that need to be researched?

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd