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Process of creating good value proposition

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Reference no: EM133535360

Question

The process of creating a good value proposition includes the following except:

Offering a solution that is a 'need to have' Offering a solution that is a 'nice to have'

Lining up the features and benefits of the product to the real need for the solution to the customer's pains

Clarity in the formulation of the statement.

Reference no: EM133535360

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