Problems encountered with aggregate planning

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Problems Encountered with Aggregate Planning

One of the problems encountered with aggregate planning is the potential for products competing with each other.

In years past, General Motors ran into the problem of one product line competing with another - for example, a Chevrolet Pickup competing with a GMC Pickup in which case one product line actually damages the sales of the other.

How do you think you would work this potential situation into planning?

Reference no: EM1364130

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