Problem statement and brainstorm solutions

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Reference no: EM133589512

CASE STUDY 1.

Take the following problem statement and brainstorm solutions. Present your three most "creative" solutions. Problem statement: "Customers too frequently use an airline and fly to a destination only to find out that their luggage has not arrived."

CASE STUDY 2.

Choose three different products that you might be interested in purchasing and that are sold on the Internet. For each product, visit three Web sites and go through the process as if you were going to actually purchase the product. Which Web site was the best? Why? Which was the worst? Why? If you could create the perfect Web site, what features would it have?

Reference no: EM133589512

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