Problem regarding the completely randomized design

Reference no: EM131032405

Problem: A marketing class designs two videos advertising an expensive Mercedes sports car. They test the videos by asking fellow students to view both (in random order) and say which makes them more likely to buy the car. Mercedes should be reluctant to agree that the video favored in this study will sell more cars because

(a) the study used a matched pairs design instead of a completely randomized design.

(b) results from students may not generalize to the older and richer customers who might buy a Mercedes.

Reference no: EM131032405

Questions Cloud

Buy goods by a prompt shipment of conforming goods : Under the UCC, an offered can accept an offer to buy goods by a prompt shipment of conforming goods. True or False?

What''s the difference between resolution : What's the difference between Resolution and Resiliation in the cancellation of contracts?

Prepare the income statement and balance sheet : FINANCIAL ACCOUNTING PRACTICE (BBAC301). The ledger of Daniel Penny, Financial consultant, contains the following account balances on 30th June 2015 and additional information for adjusting accounts. Prepare the income statement, balance sheet and ..

Definition of trade dress under intellectual property law : What is the definition of trade dress under intellectual property law?

Problem regarding the completely randomized design : (a) the study used a matched pairs design instead of a completely randomized design. (b) results from students may not generalize to the older and richer customers who might buy a Mercedes.

General partnership engaged in the business of buying : Authentic Restoration (hereafter Authentic) is a general partnership engaged in the business of buying, selling and restoring used and antique furniture. Authentic's original partners were Wendy Darling, P. J. Pan and Clark Kent. They formed the par..

Write on technology growth in china and india in comparison : This example titled shift happens is a look at the technology growth in China and India in comparison to the United States.

Community intervention trial for smoking cessation : The Community Intervention Trial for Smoking Cessation asked whether a community-wide advertising campaign would reduce smoking.

Antidepressant medicine : A medical experiment compares an antidepressant medicine with a placebo for relief of chronic headaches. There are 36 headache patients available to serve as subjects. To choose 18 patients to receive the medicine, you would

User Account

All Pages