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Problem: Marketing Communications
The restaurant clients want you to develop an IMC plan for their launch. You know there are several types of Integrated Marketing Communications; however, your clients are not familiar with them.
List and describe or define FOUR major types of IMC. Be specific and include enough detail that your clients understand each type.
Select two types of IMC, and provide a specific example of an action item that applies to the launch of the restaurant, including why you selected this action item over the many other options available to the clients. Provide enough DETAIL so that the clients understand what they need to do.
Learning contract proposal that will form the basis of your learning contract report.
"Change is the only constant " Evaluate the different types of change that have occurred in Sony.
How do advertisers try to use group influence? Will you find any specific examples and explain the relevant theory of group behavior and influence?
You have been appointed by Sony as a consultant on change management. Advise Sony on how they could implement the change by using the various theories of change you have learnt.
The purpose of this project is to help you to gain an understanding of how the stock market works and of the relationship between theory and practice.
Find not only the optimal production quantities, but also the optimal total cost.
Describe the management process and identify the skills required to manage business organizations.
Case Study : Bert's Bonsai and Aquatic Sport Museum Prepare a knowledge management system.
Demonstrate understanding of the many-sided nature of knowledge management
Write a paper on Historical Trends of Management.
Theory of Planned Behavior and Integrated Behaviors Model
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