Reference no: EM132752038
Question: In an MS Word document, answering each question completely, write responses to each of these key questions from Chapter 20:
1. What is the principal difference between an order taker and an order getter??
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2. ?How would you classify each of the following sales jobs on the order taker/order getter continuum shown below?
(a) Burger King counter clerk,
(b) automobile insurance salesperson,
(c) Hewlett-Packard computer salesperson,
(d) life insurance salesperson, and
(e) shoe salesperson?
??3. For the first 50 years of business, the Johnson Carpet Company produced carpets for residential use. The salesforce was structured geographically. In the past five years, a large percentage of carpet sales has been to industrial users, hospitals, schools, and architects. The company also has broadened its product line to include area rugs, Oriental carpets, and wall-to-wall carpeting. Is the present salesforce structure appropriate, or would you recommend an alternative?
??4. Listed below are two different firms. Which compensation plan would you recommend for each firm, and what reasons would you give for your recommendations?
??(a) A newly formed company that sells lawn care equipment on a door-to-door basis directly to consumers and
??(b) the Nabisco company, which sells heavily advertised products in supermarkets by having the salesforce call on these stores and arrange shelves, set up displays, and make ??presentations to store buying committees.
5. Suppose someone said to you, "The only real measure of a salesperson is the amount of sales produced." How might you respond? What other ways can a salesperson's performance be measured?
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Solve the unadjusted balance of Home Office Current Account
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What amount should be debited to the patent account
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Who the stakeholder whould benefits from shorter closing
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Record the events for December
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Principal difference between an order taker and getter
: What is the principal difference between an order taker and an order getter?? How would you classify each of the following sales jobs on the order taker/order.
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What would be the debit and credit accounts
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What are the consequences
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What is the ethical dilemma you face
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What effect will have on the profit of the cafe
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