Prime business and shopping district and adjoining

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JW Marriott Hotel, Kuala Lumpur has 491 guest rooms. It provides facilities for events. The standard rate per night is RM550. Located in the heart of the exciting "Golden Triangle", the city's prime business and shopping district and adjoining to the prestigious Starhill Gallery, JW Marriott offers easy access to the lively and vibrant shopping strip which boasts upscale brands, a vast variety of restaurants and numerous entertainment outlets. Suggest how JW Marriott Hotel could increase its revenue with the fixed capacity. You may add other assumptions deem suitable in your answer.

Reference no: EM132308442

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