Primary target market segment

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1. Think of two brands that are probably targeting you as part of their primary target market segment.

2. Complete the outline for each brand:

First company or brand that is targeting you (short answer).

First market segment characteristic that they are using to target you (descriptive sentence or two).

Second market segment characteristic that they are using to target you (descriptive sentence or two).

Third market segment characteristic that they are using to target you (descriptive sentence or two).

Takeaways: Is this brand doing a good job at identifying and targeting you as a consumer? Why or why not and explain?

Reference no: EM133247770

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