Primary avenue for customer communication

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Reference no: EM132976101

Social media has become a primary avenue for customer communication.

An organization's social media strategy, how it manages communications, and engages with customers on social media will significantly impact the organization's success.

Share an example of a time when you communicated with a company via social media. Alternatively, search your preferred social media outlet for an example of an organization communicating with an individual.

-What was the purpose of communication?

-What was the response?

-Was this a positive experience for the customer?

-How could the organization have improved its customer communication in that situation?

Reference no: EM132976101

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