Price elasticity of demand for car in market

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If a car dealership increases the price of a Toyota truck from $18,500 to $19,500 and, as a result, sales of such cars decrease from 20 units to 12 units per month, what is the price elasticity of demand for this car in this market? Given your answer, explain why it would be wise or unwise to increase the price.

Reference no: EM132473280

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