Price and perceived quality are marketing strategies

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Reference no: EM132304632

1. Illustrate companies that have set price lower that the customer value. Do you think they were set that way intentionally? If so, why?

2. What other products and services exhibit a strong correlation between price and perceived quality are marketing strategies different for such products than they are for those for which there is no such natural relationship?

3. Which of the following forces (buyer, supplier, rivalry, substitutes, threat of new entrants) do you see as more powerful than others in the U.S. healthcare system today? Explain your answer.

Overview an existing importer and products. Discuss the overall business and supply chain.

Reference no: EM132304632

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