Presentations can make or break both careers and businesses

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Reference no: EM132258570

Formal Proposals

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Message Strategies: Proposals Presentations can make or break both careers and businesses. A good presentation can bring in millions of dollars in new sales or fresh investment capital. A bad presentation might cause a number of troubles, from turning away potential customers to upsetting fellow employees to derailing key projects. To help business professionals plan, create, and deliver more effective presentations, you offer a three-day workshop that covers the essentials of good presentations:

Understanding your audience’s needs and expectations

Formulating your presentation objectives

Choosing an organizational approach

Writing openings that catch your audience members’ attention

Creating effective graphics and slides

Practicing and delivering your presentation

Leaving a positive impression on your audience

Avoiding common mistakes with Microsoft PowerPoint

Making presentations online using webcasting tools

Handling questions and arguments from the audience

Overcoming the top 10 worries of public speaking (including How can I overcome stage fright? and I’m not the performing type; can I still give an effective presentation?)

Here is some additional information about the workshop:

Workshop benefits: Students will learn how to prepare better presentations in less time and deliver them more effectively.

Who should attend: Top executives, project managers, employment recruiters, sales professionals, and anyone else who gives important presentations to internal or external audiences?

Your qualifications: 18 years of business experience, including 14 years in sales and 12 years in public speaking. Experience speaking to audiences as large as 5,000 people. More than a dozen speech-related articles published in professional journals. Have conducted successful workshops for nearly 100 companies.

Workshop details: Three-day workshop (9 am to 3:30 pm) that combines lectures, practice presentations, and both individual and group feedback. Minimum number of students: 6. Maximum number of students per workshop: 12.

Pricing: The cost is $3,500, plus $100 per student. 10 percent discount for additional workshops.

Other information: Each attendee will have the opportunity to give three practice presentations that will last from three to five minutes. Everyone is encouraged to bring PowerPoint files containing slides from actual business presentations. Each attendee will also receive a workbook and a digital video recording of his or her final class presentation. You’ll also be available for phone or email coaching for six months after the workshop.

Your task: Identify a company in your local area that might be a good candidate for your services. Learn more about the company by visiting its website so you can personalize your proposal. Using the information listed previously in this exercise, prepare a sales proposal that explains the benefits of your training and what students can expect during the workshop.

Reference no: EM132258570

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