Prepare and present a full-scale strategic plan

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Reference no: EM133117904

Assignment Tasks

Task 1

Question 1: You are the cargo specialist of a large transport organisation. You have been asked to transport the following goods (see section 2 below) for numerous clients. These clients have come up with some questions which will are required to answer in a timely fashion.

a. The advantages and disadvantages of the different available modes (all modes). Please make use that you give appropriate examples for each.

b. You are required to explain your choice of transport mode for each of the goods and elaborate on their specifications. Please look very carefully at the details of each product, as there might be more than one modes that you should be organizing.

I. Car Spare parts (these are coming from a factory in Vietnam shipped to Sohar port in Oman and then transported to the main warehouse in Al Amirat)

II. Tuna Fish (fished in Salalah, transported to Barka to the canning factory there, and from there generally shipped to the UAE (50%) or China (30%) and Japan (20%) )

III. Lamb/mutton (lamb is farmed in New Zealand and transported alive, the major port of call is label Ali (UAE) and from there it is transported to the final destination, mainly UAE, Oman and Saudi Arabia)

IV. Cherries (cherries are coming from Turkey and are sold to the international markets. A large part of the shipments end up in Europe)c. The future of Air Cargo is considered bright. Explain in detail, making use of different sources (not only one source, a minimum of 3), of the future potential of the air cargo industry. Drawings, graphs or tables should be explained appropriately.

Task 2

Question 2: You are the finance manager of a small airline in Oman, Middle East Airlines. The company is new and hasonly been operating in the last couple of years, nevertheless, running at loss, and without signs of breakeven or profit any time soon. You need to understand the flights at the moment and the potential of otherdestinations. The operations and market development teams have provided you with the following twolists of the capacity of the carrent and potential flights. You need to identify the following:

a. Which flights are to be kept on the airline's schedule depending on current profitability, or with a potential to become profitable in the near future?

1894_Transport mode.jpg

b. Prepare and present a full-scale strategic plan of how to achieve goals in the next year, otherwise the company is likely to go bankrupt.

All resources should be cited using APA style.

Reference no: EM133117904

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