Prepare a table indicating contribution margin

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Reference no: EM132763858

Problem - Salespersons' report and analysis - Walthman Industries Inc. employs seven salespersons to sell and distribute its product throughout the state. Data taken from reports received from the salespersons during the year ended December 31 are as follows:

Salesperson

Total Sales

Variable Cost of Goods Sold

Variable Selling Expenses

Case

$610,000

$268,400

$109,800

Dix

603,000

241,200

96,480

Johnson

588,000

305,760

105,840

LaFave

586,000

281,280

123,060

Orcas

616,000

221,760

86,240

Sussman

620,000

310,000

124,000

Willbond

592,000

272,320

88,800

Required -

1. Prepare a table indicating contribution margin, variable cost of goods sold as a percent of sales, variable selling expenses as a percent of sales, and contribution margin ratio by salesperson. Round whole percent.

2. Which salesperson generated the highest contribution margin ratio for the year and why?

3. Briefly list factors other than contribution margin that should be considered in evaluating the performance of salespersons.

Reference no: EM132763858

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