Reference no: EM131067515 , Length: word count:2250
Research Report-
Task- Pick a B2B company.
Prepare a research report of industry characteristics that will affect an organization entering in that industry. Your description must contain the following aspects:
- Size of the industry
- Value factors in a B2B environment.
- Key players
- Key business consumers
- Segmentation approaches
- Future growth potential of the industry.
Demonstrate how this will contribute to meeting organisational and marketing objectives more effectively. Your analysis must use academic theories and frameworks to underpin your analysis as well research from wider sources to gain the necessary information. The analysis should lead towards the marketing strategy to achieve your market goals, followed by an effective implementation plan.
Here in this assignment- This Market research plan.
This is from the company entering a new industry so needs to evaluate and understand the market in terms of industry environment, risk, customer profile, competitors, industry growth, relationship between ....segment the market, decide target segment, anticipate the sales, formulate objectives, strategy and implementation plan. This document will be the basis on which resources decisions will be made.
Number of Words : 2250 Words / 9 Page.
Referencing Style : Harvard.
References : 10.
|
Provides the highest overall net present value
: There is sometimes a ranking problem among NPV and IRR when selecting among mutually exclusive investments. This ranking problem only occurs when. The objective of ________ is to select the group of projects that provides the highest overall net pres..
|
|
Financial calculator to find the yield to maturity on bond
: Find the current yield of a 5.65 percent, 8-year bond that's currently priced in the market at $853.75. Now use a financial calculator to find the yield to maturity on this bond (use annual compounding). What's the current yield and yield to maturity..
|
|
Investigate the new automated information system
: Explain your choice of the three most useful investigation techniques that you have used to investigate the new automated information system
|
|
The biggest impact on a firm pe ratio
: According to finance professionals, which one of these factors has the biggest impact on a firm's PE ratio? a. Accounting practices of the firm b. Risk-level of the firm c. Size of the firm d. Growth opportunities e. Age of the firm
|
|
Prepare a research report of industry characteristics
: Prepare a research report of industry characteristics that will affect an organization entering in that industry. Your description must contain the following aspects: Size of the industry and Value factors in a B2B environment
|
|
What is the after-tax operating cash flow expected in year
: Standard Corporation is investing $400,000 of fixed capital in a project that will be depreciated straight-line to zero over its ten-tear life. Annual sales are expected to be $240,000, and annua cash operating expenses are expected to be $110,000. A..
|
|
Make annual payments into savings plan
: A couple will retire in 50 years; they plan to spend about $26,000 a year in retirement, which should last about 25 years. They believe that they can earn 9% interest on retirement savings. a. If they make annual payments into a savings plan, how muc..
|
|
Fixed spreads between them and target federal funds rate
: In a graph of the market for bank reserves, show how the Federal Reserve limits deviations of the market federal funds rate from its interest rate target under the channel system. Next, show how the Open Market Trading Desk would implement a decision..
|
|
Calculate the degree of financial leverage
: The Plastic Corporation has a current capital structure consisting of $150,000 of 15% debt and 3,500 shares of common stock. The tax rate is 40%. Determine the earnings per share (EPS) when EBIT is $75,000 and $99,500. Calculate the degree of financi..
|