Prepare a report summarizing your experience

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Marketing class:

Consumer decision making. Assume you're in the market for both a new cell phone and cell phone provider

. Follow the beginning stages in the consumer decision model described in the chapter---- recognition of problem or opportunity, search, and evaluation of alternatives. Use the internet to aid in your consumer decision process.

Prepare a report summarizing your experience. Compare and contrast your experience with an actual consumer purchase decision your recently made.

Reference no: EM131859386

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