Reference no: EM133421913
Bad News to Customers: Pick a Price Hike
*Understand the strategies of business communicators in conveying negative news, apply the 3-x-3 writing process and avoid legal liability.
*Apply effective techniques for refusing typical requests or claims as well as for presenting bad news to customers in print or online.
Select a product or service that you now use (e.g., newspaper, Internet service, water or
electricity, propane or natural gas, cell or landline phone, car insurance). Assume that the
provider must raise its rates and that you are the employee who must notify customers.
Decide whether you should use the direct or indirect strategy. Gather as much information as you can about the product or service. What, if anything, justifies the increase? What benefits can be cited?
Your Task: Prepare a rate increase announcement email message for your customers.