Prepare a project plan that identifies key milestones

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Reference no: EM132782012

Research for Strategic Development

Task 1 - Formulate a Research Proposal

In this section of the portfolio you should:

• Consider and identify a valid area for research to support the strategic development of a business area
• Explain the aim, scope and objectives for a chosen area of research
• Formulate a specific research proposal
• Establish success criteria for the achievement of the research proposal
• Prepare a project plan that identifies key milestones and critical pathways.

Extension activities:

To gain a merit grade you must:

• Justify the research area you have chosen which will support the achievement of an aspect of strategic business development.

Task 2 Carry out the research using different research methodologies

In this section of the portfolio you need to:
• Complete a review of different literature sources identifying those which are most appropriate for your chosen area of research
• Use different research methodologies to gather data from primary and secondary sources. The data must be sufficient in order to ensure you can make valid conclusions

Task 3 - Presentation of Research Findings

In this section of the portfolio you must prepare a report that presents all of your research findings. This must be presented in an appropriate format for the target audience.

In the report, you must:

• Provide a comprehensive explanation of the purpose, methodologies, findings and recommendations.
• Reference all sources using a recognised system.
• Use the information you have collected to justify conclusions and recommendations.

Task 4 - Reflective Log

On completion of your research project, you are to prepare a reflective log which contains an evaluation of the skills you used while undertaking the research.

The reflective log must include:

• A review of your own skills using personal reflection and feedback.
• Recommendations on ways to improve your personal skills while undertaking research.

Attachment:- Strategic Development Assignment.rar

Verified Expert

The paper proposed a research on the analysis of marketing as a strategic business development area.Marketing includes promotion, sales and delivery of goods or services to the customers so that the clients know about the businesses and their offerings and purchase them and helps in developing the businesses.However, during the research, it is found that marketing is the most untapped area in the strategic business development areas and so it is suggested that the businesses must tap the potential of marketing and implement proper marketing strategies for the development of the business. The paper has also reflected on the skills needed to conduct the research and how to improve those skills. Time management skills, problem-solving skills and critical thinking skills has been used to carry on the research.

Reference no: EM132782012

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