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Prepare a product by value analysis for the following products and given the position in its life cycle, identify the issues likely to confront the operations manager, and his or her possible actions.
Product Alpha has annual sales of 750 units and a contribution of $3,500 per unit, it is in the introductory stage.
Product Bravo has annual sales of 2000 units and a contribution of $2,500 per unit, it is in the growth stage.
Product Charlie has annual sales of 4,000 units and a contribution of $2000 per unit, it is in the decline stage.
Product by value analysis
Product
Individual dollar contribution
Total annual dollar contribution
Bravo
$
Alpha
Charlie
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