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Marketing Strategy Presentation
Prepare a 10-to 12-slide PowerPoint® presentation that summarizes the marketing strategy choices based on your Learning Team's environmental analysis conducted in Week Two.
Include the following in the presentation:
An Ansoff Matrix analysis
The price, product, promotion, and place in your summary
A list of the environmental factors and how they relate to the selected strategy
Format your presentation consistent with APA guidelines.
Develop the plan that will ensure a successful market entry. Address the social responsibility and ethical considerations relating to the product and market you are planning on entering.
Determine the metrics that you would use to monitor the progress of your campaign. Provide a rationale for your response.
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Identify the different types of marketing research it uses and describe the importance of that research to the company using the provided template.
imagine you are the new marketing coordinator for aami australia insurance.you know from your corporate induction that
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Select an article from a popular press newspaper (e.g., Wall Street Journal) or magazine (e.g., BusinessWeek) .
In addition, explain the types of additional marketing research you would recommend the organization conduct given this scenario. How the office setting might be configured
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MKT 575: Alpine Auto Repair keeps a record of customer oil changes and sends a reminder postcard to its customers when it's time for the next oil change.
Evaluate the effectiveness of previous marketing and positioning strategies of your chosen organisation to determine their effectiveness - Identify and briefly discuss your chosen organisation's direction and marketing targets.
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