Reference no: EM132737709
Problem - Customer-Profitability Analysis
Fresno Fiber Optics. Inc. manufactures fiber optic cables for the computer and telecommunications industries. At the request of the company vice president of marketing, the cost management staff has recently completed a customer-profitability study. The following activity-based costing information was the basis for the analysis.
Customer.Related Activities Cost Driver Base............................................. Cost Driver Rate
Sales dandy ............................................. Sales VISAS ....................................................................................... 51.000
Order taking ........................................... Purchase orders ................................................................................. 200
Special handling ........................................................... Units handed ............................................................ 50
Special shipping ........................................................... Shipments ............................................................................................... 500
Cost-driver data for two of Fresno's customers for the most recent year arc
Customerilielated Activities Trace Telecom Cages Computer
Sales actrinty .......................................................................... 8 visits ............................................................................................ 6 visits
Order taking .................................................................... 15 orders ....................................................................................... 20 orders
Special handling. ..................................... 800 units handed ........................................................................ 600 units handled
Special shipping 18 shipments ................................................................................... 20 shipments
The following additional information has been compiled for Fresno Fiber Optics for two of its cus¬tomers. Trace Telecom and Caltex Computer. for the most recent 5tar:
|
Trage Telecom
|
Cenci Computer
|
Safes revenue.............................
|
S190.000. ................................
|
S123.800
|
Cost or goods sold........................
|
80.000. ................................
|
62.000
|
General seeing costs.....................
|
24.000. ................................
|
18.000
|
General administrative costs............
|
19.000.....................................................
|
16.000
|
Required:
1. Prepare a customer profitability analysis for Trace Telecom and Caltex Computer. (Hint Refer to Exhibit 5-13 for guidance.)
2. Build a spreadsheet: Construct an Excel spreadsheet to solve requirement ( I ) above. Show how the solution will change if the following information changes: Trace Telecom's sales revenue was S185.000 and Cakes Computer's cost of goods sold was 559.000.