Reference no: EM132933020
Question - The Cookie Monster Co. has provided the following relating to the most recent month (August 31, 2016) of operations, for their main product, cookies. The company sold 20,000 cookies.
Total Sales 40,000
Cost of Goods Sold 16,000
Fixed Selling Costs 2,000
Fixed Administrative Costs 5,000
Variable Selling Costs 10% of sales
Variable Administrative Costs 2,000
Required -
a. Based on the original information, prep a contribution margin income statement in good format for next month's expected operations. The owner has estimated that 25,000 cookies will be sold next month. Include per unit and percentage columns where applicable.
b. The owner thinks that they could only sell 25,000 cookies next month if $4,000 were spent on an advertising campaign. Should the company proceed with the advertising campaign? (Note: Refer to original sales data for the most recent month when making the decision).
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