Premium pricing strategy for starbucks products

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Cost Strategies

Premium pricing strategy for Starbucks products - high price = high quality, high value, high status.

Expand on how Starbucks price their products and what factors are taken into consideration - for graphs, a table of some sort would work, breaking down the prices.

Reference no: EM133302198

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Premium pricing strategy for starbucks products : Premium pricing strategy for Starbucks products - high price = high quality, high value, high status.
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