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Porter five forces of market profitability

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1. Leading indicators are important in market analysis because they help predict turning points and/or changes in the market.

True

False

2. Which of the following is NOT one of Porter's Five Forces of Market Profitability?

Threat of substitute products

Threat of potential entrants

Bargaining power of customers

Bargaining power of suppliers

Economies of Scale

3. High growth markets are always the more attractive to marketers than markets with low or moderate growth because they are low risk.

True

False

4. What are the two components that make up a firm's KSFs (Key Success Factors)?

strategic necessities, strategic advantages

strategic strengths, competitive strategies

strategic strengths, stratgic advantages

strategic necessities, strategic strengths

Reference no: EM132295227

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