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Porter's Five Forces is an easy framework to understand and offers a quick way to analyze a market. Porter’s Five Forces was introduced in the text and you can review the below examples to ensure you have a solid understanding of each force. For this assignment, choose a product from the following list and perform a Porter’s Five Forces analysis. Feel free to use the below Porter’s Five Forces template for your assignment.
Desktop Computer
Address Book
Walkman
VHS Player
Polaroid Camera
Telephone
Textbook
Be sure to add in examples of loyalty programs or switching costs you could implement to help retain your market share.
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