Polar growth objectives, 1. How does the alliance with

Polar growth objectives

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Reference no: EM132156955

1. How does the alliance with adidas fit with Polar's growth objectives?

2. What are the pros and cons of having a company like adidas as an alliance partner?

3. By 2010, what is the likely outcome of this alliance (e.g., will Polar become part of adidas)?

Reference no: EM132156955

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