Plan for taking your product to market

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Reference no: EM132616455

Objective

Prepare a marketing plan that identifies a target market and segments that market.

Description
In this assignment, you will return to your market analysis that you completed in Unit 3 in a plan for taking your product to market.

Instructions

1. Using the elements of marketing that you have learned earlier in the course (Chapter 3: Feasibility Analysis and Chapter 11: Unique Marketing Issues), prepare a plan that will establish your brand in the marketplace.

2. You may decide to use conventional advertising, word-of-mouth, social networks, or any other sources that you consider appropriate. Include a timeline of implementation beginning at the launch of your enterprise.

3. Write a 5-page paper describing your plan and your timeline for implementation of your marketing plan.

Reference no: EM132616455

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