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For the company SSE plc. I have developed the following innovation ideas: There are several strategies that SSE plc can use to address innovation problems. First, SSE should improve its internal processes to increase efficiency and effectiveness. This can be achieved by implementing a continuous improvement process using quality improvement techniques such as Total Quality Management (TQM), Six Sigma, Kaizen Plan and 5S. Furthermore, SSE should increase its need for technological improvements over the next five years. This will enable the company to set priorities for its innovations and allocate resources appropriately.
If these were to be implemented in the company, what would these ideas look like in the different phases of Everett Rogers' "innovation diffusion theory"?
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