Perceive degree of participation of african-american

Reference no: EM13968808

A study was undertaken to assess how both majority and minority groups perceive the degree of participation of African-American models in television commer- cials. The authors designated the three groups in this study as European Americans, African Americans, and Other. The purpose of this research was to determine if there were any statistically signi?cant differences in the average perceptions within these three groups of the extent of the role played by African-American models in commer- cials the subjects viewed. The results of the ANOVA carried out were summarized as F (2, 101) = 3.61.6 Analyze this result and state a conclusion about this study.

Reference no: EM13968808

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