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Pepsi co and coke american beverage giants

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Reference no: EM131503447

Please help me with a section in INTERNATIONAL MANAGEMENT AND LEADERSHIP

Pepsi Co and Coke American beverage giants must adhere to the U.S Foreign Corruption Act wherever their businesses may take them. Both companies expanded their U.S businesses to India with differing initial results. Coke came home (initially) and Pepsi Co prospered.

  • 1. Do your research and explain the socio-cultural barriers faced by these two companies?
  • 2. What in your view were the reasons which negatively impacted Coke and positively touched Pepsi Co?
  • 3. Select one company other than the 2 mentioned above(such as McDonald's), and share this company's experience in the United Arab Emirates.
  • 4. Do you feel that cultural training is an essential pre-requisite for expatriates in any host country?
  • 4a. Why/Why not?

Reference no: EM131503447

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